Thursday, May 31, 2007

Donut Factory



Donuts.

This is THE obsession of Jack.

With the lack of proper Donut chains in Singapore, the only solitude I can get are from various independent/chain bakeries all over the island. Thus whenever a overseas trip happens, Donut hunting is on the top of the list.

When Donut Factory opened it's door for business in late 2006, I was a a little interested and excited. A proper Donut store in Singapore?! That's gotta be good enuff to check it out.

So one day in Dec 2006, I walked over to Raffles City Shoping Centre, Basment 1, bought a box of 12 mixed falvours from Donut Factory. There were only about 4-5 people infront of me. My thought was "Hmm..nobody in Singapoe is interested in Donut…" I brought the donuts back to the office, let the gals enjoyed. Some loved it. Some avoided it due to the potential danger to their beautiful figure.

I personally love it.

4 Reasons.

1- The donuts are soft. Even left overnight(not in the fridge please) are still soft like freshly baked.

2- Not too sweet. Just right amount of sweetness, thus you can have a few at each go.

3- Interesting flavours. Besides the usual glazed donuts, they have interesting flavours like Wasabi Cheese(Killer!!), Kaya, Apple Cinamon etc..

4- Extremely reasonable prices. Average about S$1 per donut.

Apparently, the owner/creator of this Donut Factory did intensive research, which took him through recipe books and taste tests of doughnuts from Europe, United States and Asia. Tailored the donuts to fit local taste. Great job!

I went back after a few days, intending to get more donuts..and got a rude shock.
There were about 50 people waiting in line fot the donuts!

It seems Singapores have this thing about "In-Fashion-Things" and "Follow-A-Queue-When-You-See-One" mentality. I gave up, and walked away.

With constant bugging from all the gals here for more of thath Donut, we managed to put in some time to get in line and buy the Donuts. It's ridiculous. Singaporeans are unbelievable. I saw so so so many rude Singaporean behaviors while waiting…(dun even get me started…)

Still, even if you do not like Donut, you must try this. It's good.(Dun forget the coffe and tea to go with it!)

Worth it even for the amount of time wasted to get in queue.(bring along your PSP, Nintendo DS, Books, mobile phone games etc to keep you company and past the dreadful time…)


JackRating :

No comments: